An Approach for Evaluating Website Quality in Hotel Industry Based on Triangular Intuitionistic Fuzzy Numbers

Stanujkic, Dragisa; Zavadskas, Edmundas Kazimieras; Karabasevic, Darjan; Urosevic, Snezana; Maksimovic, Mladjan

doi:10.15388/Informatica.2017.153

Informatica

An Approach for Evaluating Website Quality in Hotel Industry Based on Triangular Intuitionistic Fuzzy Numbers

Volume 28, Issue 4 (2017), pp. 725–748

Dragisa Stanujkic Edmundas Kazimieras Zavadskas Darjan Karabasevic Snezana Urosevic Mladjan Maksimovic

https://doi.org/10.15388/Informatica.2017.153

Pub. online: 1 January 2017 Type: Research Article

Open Access

Received
1 October 2015

Accepted
1 May 2016

Published
1 January 2017

Abstract

Compared to fuzzy numbers, intuitionistic fuzzy numbers provide greater opportunities for solving complex decision-making problems, especially when they are related to ambiguities, uncertainties and vagueness. However, their use is more complex, especially when it comes to ordinary users. Therefore, in this paper an approach adopted for evaluating alternatives on the basis of a smaller number of some more complex evaluation criteria is proposed. The approach is based on the use of linguistic variables, triangular intuitionistic fuzzy numbers, and the Hamming distance. At the end, a case study of hotels’ websites evaluation is given to demonstrate the practicality and effectiveness of the proposed approach, together with its limitations and weaknesses. Additionally, a new procedure for ranking intuitionistic fuzzy numbers is proposed and its use is verified.

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Biographies

Stanujkic Dragisa

dstanujkic@tfbor.bg.ac.rs

D. Stanujkic is an associate professor at Technical Faculty in Bor, University of Belgrade, Serbia. His current research has been focused on the decision-making theory, expert systems and intelligent decision support systems.

Zavadskas Edmundas Kazimieras

edmundas.zavadskas@vgtu.lt

E.K. Zavadskas is a professor, Head of the Department of Construction Technology and Management at Vilnius Gediminas Technical University, Vilnius, Lithuania, and senior researcher at Research Institute of Internet and Intelligent Technologies. He has a PhD in building structures (1973) and DrSc (1987) in building technology and management. He is a member of the Lithuanian and several foreign Academies of Sciences. He is Doctore Honoris Causa at Poznan, Saint-Petersburg, and Kiev universities. He is Editor in Chief and a member of editorial boards of a number of research journals. He is author and co-author of more than 400 papers and a number of monographs. Research interests are: building technology and management, decision-making theory, automation in design and decision support systems.

Karabasevic Darjan

darjankarabasevic@gmail.com

D. Karabasevic is an assistant professor of management at the Faculty of Applied Management, Economics and Finance, University Business Academy in Novi Sad, Serbia. His current research has been focused on the human resource management, management and decision-making theory.

Urosevic Snezana

surosevic@tf.bor.ac.rs

S. Urosevic is an associate professor at the Technical Faculty in Bor, University of Belgrade, Serbia. She is a member of the editorial boards of several national and international journals, a member of the scientific boards of several international conferences, and is currently a researcher in two national projects. Her areas of interest include human resource management and environmental management.

Maksimovic Mladjan

mladjan21@yahoo.com

M. Maksimovic is an assistant professor of management at the Faculty of Applied Management, Economics and Finance, University Business Academy in Novi Sad, Serbia. His current research has been focused on the management, sustainable development and tourism.

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Keywords

intuitionistic fuzzy sets triangular intuitionistic fuzzy number aggregation operator hamming distance hotel website evaluation

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