Traditional approaches primarily rely on conventional machine learning algorithms. For example, Moraes
et al. (
2013) conducted a comparison using SVM and ANN for document-level sentiment classification tasks. They used the bag-of-words model for feature selection and weighting, and discussed the classification accuracy of both methods across different contexts within a standard evaluation setting. Shunxiang
et al. (
2023) proposed a model based on sentiment intensity and PU learning. They divided reviews into different subsets based on sentiment intensity and used SCAR and Spy techniques to extract initial positive and negative samples. A semi-supervised PU learning detector was then constructed to iteratively detect fake reviews from incoming streaming data. Some studies focus on improving dictionaries and statistical methods to better understand text for sentiment analysis. For instance, Kang
et al. (
2012) addressed the issue of inadequate sentiment lexicons in restaurant reviews by proposing a new sentiment lexicon (senti-lexicon) and improving the Naive Bayes algorithm. They combined unigrams and bigrams as features, narrowing the accuracy gap between positive and negative sentiment classification, and outperforming SVM and the original Naive Bayes in recall and precision. Wang
et al. (
2023b) proposed an automatic method for generating fine-grained sentiment lexicons by constructing a seed lexicon through sentiment-sentiment transfer, extending the lexicon using graph propagation, and performing multi-information fusion based on neural networks. The resulting FGSL demonstrated strong performance across a range of sentiment analysis tasks. Pashchenko
et al. (
2022), using the NRC sentiment lexicon and unsupervised learning, explored the relationship between sentiment and star ratings in hotel and tourism reviews, finding that customer feedback on different sentiment aspects varied with ratings. However, some studies suggest that relying on a single method may limit the model’s expressive power; therefore, a combination of methods may be more effective (Rodríguez-Ibáñez
et al.,
2023). For example, Bibi
et al. (
2022) presented a framework for unsupervised learning that utilizes concepts and hierarchical clustering to analyse sentiment on Twitter. The results showed that unsupervised learning was comparable to supervised learning techniques. Wang
et al. (
2019) explored Twitter sentiment analysis by combining textual information with sentiment diffusion patterns. They proposed the SentiDiff iterative algorithm, which considered the interaction between both elements to enhance sentiment analysis performance, and used sentiment diffusion patterns for the first time to improve Twitter sentiment analysis. While these methods have made significant contributions to sentiment analysis tasks, the powerful expressive capabilities of deep learning have led many studies to adopt deep learning to address issues in this field (Tai
et al.,
2015; Tang
et al.,
2015; Dai
et al.,
2021). For example, Chen (
2015) proposed two convolutional neural network models, Parallel CNN and Deep CNN, based on word2vec word embeddings, to identify question-answer relationship candidates in QA systems. They used convolutional layers to extract semantic features, and pooling and fully connected layers to summarize them. Usama
et al. (
2020) introduced a model based on RNN and CNN with an attention mechanism. They first used CNN to extract sentence features, then applied an attention mechanism to compute contextual weights for these features, and finally input the features and weights into an RNN for sentiment analysis. Tian
et al. (
2020) proposed the SKEP model, which incorporates sentiment masking and three sentiment prediction targets to embed sentiment information into pre-trained representations. The model significantly outperformed baseline models, achieving new best results on most test sets. The widespread use of attention mechanisms has provided new perspectives for sentiment analysis of text. Several studies have combined attention mechanisms to understand sentiment in text. For example, Zhai
et al. (
2020) proposed the Multi-AFM model, which generates contextual representations using gating units, this model was applied to sentiment analysis of educational big data, improving classification performance. Parveen
et al. (
2023) proposed the GARN framework, which integrates RNN and attention mechanisms to extract sentiment features, perform feature selection, and conduct sentiment classification on Twitter. More recently, Zhang
et al. (
2025b) proposed a textual graph representation with syntactic weighting that combines word-position graph structure, syntactic weights, attention, and external knowledge to model implicit sentiment. Beyond sentiment analysis, Zhao
et al. (
2025b) demonstrated that hyperbolic graph attention can integrate hierarchical semantic representations with long-context information for technical keyphrase extraction, illustrating the broader value of graph-based long-context modelling for text understanding.
Despite the significant achievements of deep learning in text sentiment analysis, the widespread use of social media means that sentiment expression is often not limited to text alone. Therefore, extending the powerful capabilities of deep learning to multimodal sentiment analysis by integrating information from different modalities to more accurately identify and understand sentiment is the primary focus of this study.