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An Extended TODIM Based on Cumulative Prospect Theory and Its Application in Venture Capital
Volume 30, Issue 2 (2019), pp. 413–429
Xiaoli Tian   Zeshui Xu   Jing Gu  

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https://doi.org/10.15388/Informatica.2019.212
Pub. online: 1 January 2019      Type: Research Article      Open accessOpen Access

Received
1 June 2018
Accepted
1 January 2019
Published
1 January 2019

Abstract

An extended TODIM is proposed in this paper to comprehensively reflect the psychological characteristics of decision makers (DMs) according to cumulative prospect theory (CPT). We replace the original weight with the weighting function of CPT and modify the perceived value of the dominance based on CPT, because the general psychological phenomena of DMs explained in CPT are verified by many experiments and recognized by researchers. Hence, the extended TODIM not only integrates the advantages of CPT in considering the psychological factors of DMs but also retains the superiority of the classical TODIM in relative dominance. Finally, the extended TODIM is demonstrated to capture the psychological factors of DMs well from the case study.

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Biographies

Tian Xiaoli
tianxiaolitxl@126.com

X. Tian is carrying out the PhD degree in Business School, Sichuan University. She received her master’s degree in School of Economics, Sichuan University, China, in 2012. Currently, she has contributed articles to professional journals including Applied Soft Computing, Knowledge-Based Systems, Technological and Economic Development of Economy, etc. Her research interests include decision making with bounded rationality, uncertain multi-criteria decision making, consensus model, etc.

Xu Zeshui
xuzeshui@263.net

Z. Xu received the PhD degree in management science and engineering from Southeast University, Nanjing, China, in 2003. From April 2003 to May 2005, he was a postdoctoral researcher at the School of Economics and Management, Southeast University. From October 2005 to December 2007, he was a postdoctoral researcher at the School of Economics and Management, Tsinghua University, Beijing, China. He is a Distinguished Young Scholar of the National Natural Science Foundation of China and the Chang Jiang Scholars of the Ministry of Education of China. He is currently a professor at the Business School, Sichuan University, Chengdu. He has been elected to the grade of Fellow of IEEE (Institute of Electrical and Electronics Engineers) and IFSA (International Fuzzy Systems Association), selected as the Thomson Reuters Highly Cited Researcher (in the fields of Computer Science and Engineering, respectively). His h-index is 109, and he has authored twelve books published by Springer. He has contributed more than 680 journal articles to professional journals. His current research interests include information fusion, group decision making, computing with words, and aggregation operators. Dr. Xu is the associate editor of IEEE Transactions on Fuzzy Systems, Information Sciences, Fuzzy Optimization and Decision Making, International Journal of Fuzzy Systems, International Journal Machine Leaning and Cybernetics, etc. He is also a member of the editorial (advisory) boards of Knowledge-Based Systems, Information Fusion, Applied Intelligence, Technological and Economic Development of Economy, etc.

Gu Jing
gj0901@scu.edu.cn

J. Gu received the PhD degree in school of management and economics from University of Electronic Science and Technology of China, Chengdu, China, in 2009. She is currently an associate professor of Economics School in Sichuan University. She has published over 30 journal articles and authored two monographs. She was also awarded as Distinguished Youth of Sichuan Province and Elite Youth Faculties of Sichuan University. Her research interest focuses on decision making and risk analysis.


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Keywords
multi-attributes decision-making TODIM cumulative prospect theory venture capital

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